How does online aggression become normalized in comment sections?

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How does online aggression become normalized in comment sections?

Asked on Jan 05, 2026

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Online aggression can become normalized in comment sections due to repeated exposure and lack of accountability, which can desensitize users and create a culture where such behavior is seen as typical. This normalization often occurs when aggressive comments receive attention or engagement, reinforcing the behavior.

Social platforms often prioritize engagement, which can amplify aggressive comments that spark reactions.
When aggressive behavior is met with likes or replies, it can encourage more of the same, creating a feedback loop.
Being aware of these dynamics can help users critically evaluate their own responses and the content they engage with.

Additional Comment:

Comment sections can become echo chambers where aggressive behavior is mirrored and amplified.
Anonymous or pseudonymous profiles can reduce accountability, increasing the likelihood of aggressive comments.
Encouraging positive interactions and reporting harmful content can help counteract normalization.

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Ask any question about Social Media Psychology here... and get an instant response.

How does online aggression become normalized in comment sections?

Asked on Jan 05, 2026

Answer

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